Target Thanks Gift Card

I was thrilled to collaborate once again with the awesome Target team, taking on another cute holiday gift card. This time, I got to use my 3D typography chops. The team chose a holiday-themed snow globe to convey a concise yet profound message of gratitude. Saying a simple “Thanks” can still capture the magic of the holiday season. And that’s exactly what we achieved with this gift card.

Role
3D Type, 3D Illustration

Art Direction
Ellina Stein

Year
2022

Closeup Holiday 3D Art Snow Globe with Target Logo written Thanks with trees and snow by Noah Camp
Closeup Holiday 3D Art Snow Globe with Target Logo written Thanks with trees and snow by Noah Camp

Process

I had fun exploring various options during the design process, experimenting with different lettering styles, snow globe base options, and color schemes. After several rounds of brainstorming, Target made a fantastic choice that perfectly blends playfulness and sophistication. The wood base style adds a touch of realistic elegance, while the abstract pattern on the trees adds a whimsical charm.

Green Sketch Illustration Holiday Snow Globe with Target Logo written Thanks with trees and snow by Noah Camp
Steps Design Gif Holiday 3D Art Snow Globe with Target Logo written Thanks with trees and snow by Noah Camp
Green Version Holiday 3D Art Snow Globe with Target Logo written Thanks with trees and snow by Noah Camp
Purple Version Holiday 3D Art Snow Globe with Target Logo written Thanks with trees and snow by Noah Camp