Fox 12 Toy Drive
Meredith approached me to create a 15-second animation for Portland’s Fox 12 Toy Drive spot. The idea was to highlight Portland and the Toy Drive at the same time while infusing a sense of enchantment. A train filled with toys transports us from Portland to a winter wonderland as the snow globe spins seamlessly to reveal the Toy Drive logo, solidifying the message that this festive journey leads straight to a season of giving. This whimsical animation not only showcases the city's charm but also captures the true spirit of the Toy Drive.
Role
Creative Direction, 3D Illustration, Animation
Art Direction
Matt Quinn
Agency
Meredith
Year
2021